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"Even the best ideas remain just that until they are shared, until they can be utilized by others. The more people that can access and build upon the latest research, the more valuable that research becomes and the more likely we are to benefit as a society."
(Source: SPARC. (2021). Open access. https://sparcopen.org/open-access/)
Wider Audience = more readers, more potential collaborators, more citations, and more recognition