Primary research is original research.
When you do secondary research, you look at the research questions other people have asked, learn how they investigated their questions, and read about their findings. When you do primary research, you are the researcher. You identify the question or questions you want to answer, you figure out how to investigate the questions, and you collect and analyze data to try to answer your original questions.
Examples of primary research are interviews, surveys, and observations.
Here are a few good questions to get you started with primary research.
- What do I already know about this topic? What can I learn from existing research?
- What do I want to find out?
- How have other people researched a similar topic or question?
- Who or what am I going to interview, survey, observe, or otherwise study?
- How can I recruit participants for my study?
Secondary research can help you answer these questions and develop your original research project!